“If I could open the clouds as one opens a drawer, who knows what I would find inside: love letters written by angels or secret alphabets or perhaps the dreams of the wind.” (Fabrizio Caramagna)

Love goes beyond the earthly dimension; it is immaterial. It touches our existences like a light breeze that leaves inside impalpable and indescribable, yet overwhelming sensations. If words struggle to express the feeling, the perception is that of floating and immersing oneself in a pool full of soft and welcoming clouds. One’s safe place in the world, colored by the pink rays of the setting sun. 

“What the caterpillar calls the end of the world, the rest of the world calls a butterfly.” (Lao Tzu)

Love is often paired with the image of the butterfly and the seesaw. It is said, when one is in the stage of falling in love, to feel “butterflies in the stomach,” just as life is said to be a swinging seesaw between feelings. We wanted to combine it all into one scenario where we reveal the secret of true Love.

Indeed, the swing is so fun at first. The fun is in the pleasure of intoxicatedly twirling in the air, back and forth, moving away and closer to the one pushing us. While the one who is pushing takes pleasure in entertaining the other person, pushing him farther and farther away to eagerly await the moment when he will come closer again, so that he can give one more push.                                       

But the game must last the right amount of time for both of them or the relationship, made up of taking and leaving, will wear out, leaving a still, boring and ultimately empty swing. Only then the individual will understand how to be able to swing on his or her own, pushing the inner swing independently, transforming from a caterpillar into a butterfly and attracting at that point the right person, with whom the swing will really become a game of complicity, joy and fun; a planning that can launch self-esteem to the point where it touches the sky.